What is ARON?A SOS ATLANTIC?

A multicultural and transversal dialogue for a sustainable culture

Arona SOS Atlantic This year, it is flying the motto Ballenas de Vida, for its international expansion in defense of sustainable oceans. The ninth edition of this festival for sustainability, unique in Spain, will be held from September to November in Paris, Madrid, Tenerife, Gran Canaria, La Gomera and Lanzarote.

Music, Choral Singing, Theater, Cinema, Dance, Poetry, Conferences, Debates, Exhibitions, Workshops, `Bodypaint´, Underwater Activities, Guided Tours, Tributes, Training, Fair and a National Environmental Convention, will give content to a calendar of more than 60 activities what prowill foreseeably have a repercussion of almost one hundred million impacts on virtual networks.

Introduction. Bases and pillars of the project

The transition towards a society governed by the idea of sustainability, through inclusive economic and social development, respect for human rights and environmental sustainability as key elements capable of guaranteeing the future for the next generations, is not possible without a profound culture transformation.
Contemporaneity of programming.

The contemporaneity of the Festival's cultural program is inserted in a double debate: The place that arts and culture occupy in relation to the sustainability of the oceans and the planet, on the one hand, and the need for the processes of creation, production, dissemination, conservation, and research of cultural goods and services are developed through sustainable practices, on the other.
Activities that include research.

In this research chapter, the Festival also commissions studies from specialists, such as, for example, the biologist Alejandro de Vera, a researcher at the Museum of Nature and Archeology [MUNA], to give content to the Collection of Pedagogical Notebooks for use in the classrooms on matters related to the oceans, from which his Notebook on Climate Change and the Oceans is presented.
Ability to generate new artistic processes involved in the local, national and international sphere of culture.

The Festival encourages the visibility of new creative and artistic processes as in the case of the Committed Dialogues on the oceanic relationship between human and non-human animals and in the Oceanic Poetic Militancy.
cultural mediation

Arona SOS Atlántico produces in each edition a Pedagogical Notebook on Climate Change and the Oceans to contribute, in collaboration with teachers, to raising students' awareness of the need to create a better and healthier planet, applying good habits in our behaviors and civic behaviors. This year it will be dedicated to Los Charcos, which are part of our most atavistic marine culture.
Contribution of the project to the balance of the cultural offer of Tenerife and interest within the cultural map of the island.

Arona SOS Atlántico contributes to balancing the cultural offer from its crosscutting aspect, which includes Culture, Science, Tourism, Sports and the Environment, and is developed, mainly, from Arona, in the South of Tenerife, a tourist enclave that it allows to reach audiences of foreign visitors to whom they can deliver a quality cultural offer. But it also expands to La Gomera and Lanzarote and to national and international territories such as Madrid and Paris.
Proposals from local creators who enter into contemporary dialogue.

The list of local creators participating in the Festival with contemporary work proposals includes Amuhaici Luis, Julia Botanz (Ida Susal), Javier Cuevas, Jonás García Afonso, Paula Quintana, Valeria Castro, Adriana Ramírez, Karol Karoline, Inma Luna, Trío Nesol, Cristina Temprano, Irene Morales, Oswaldo Bordón, Alfredo Muzaber, Isabel Delgado or Marcela Lacroix.
Insular, national and international projection.

Arona SOS Atlántico is projected locally, through the activities it offers and the participation of local scientists, artists, producers and experts, in the Spanish state, through the collaborations it establishes with the most important Platform in Creative Movements around the Sea, Land and Air [PLAMTA] and internationally through the initiative led by Francisco Vera, international ambassador of the Festival, founder of the Guardians for Life movement and recently appointed member of the Commission on the Rights of the Child of the UN, with more than half a million followers around the world on its social networks. The Festival is part of the ENGRAPP international social network for the interrelation of agents and entrepreneurs with the idea of linking culture and sustainability.
Construction of the valid story for the local, national and international spheres.

Arona SOS Atlántico speaks to us, from the Canary Islands, about the need to save our oceans and our planet by relying on arts and culture to promote the transformation of our way of life into one that is more sustainable and respectful of the planet.